Tactics To Make People Consume

"What is suggested is that perhaps practitioners have it 'right' when they appeal to consumers with slogans that encourage them to buy themselves splurges."

http://www.dailymail.co.uk/sciencetech/article-2005447/Retail-therapy-really-does-make-happier-say-psychologists.html
http://onlinelibrary.wiley.com/doi/10.1002/mar.20404/abstract

"Getting Messy - Instead of constantly tidying the shop floor, some shop assistants are strategically messing things up. It's a tactic to make items appear popular, as if lots of people have been looking at them and they are a must-have.

It works well on younger shoppers. Under-21s are the most likely to make an impulse purchase, according to the Big Money Test."

http://www.bbc.co.uk/news/magazine-21537359


Study Shows Giving Makes People Feel Good
http://www.thenonprofittimes.com/news-articles/study-shows-giving-makes-people-feel-good/